Explore detailed information about AWARE Hair products, including ingredients, usage instructions, and care tips. Learn how to store your products, their expiration dates, and what makes our formulations unique. Ensure you get the best results by fol
Both. AWARE products are thoughtfully crafted for both professionals and clients alike. Our formulations provide professional-grade results, whether used in the salon or at home. Founded by professional stylists, our products meet the high-performanc
Absolutely. AWARE products are safe and effective for everyone, regardless of age or gender. Our products are also gentle enough for young children and are environmentally friendly, ensuring they're safe for pets and the planet too.
Because “Clean” remains an unregulated term in the beauty industry today, we decided to set our own "Clean at AWARE" standards that are even more stringent than current global guidelines for ingredient safety. For us, "Clean" means so much more than
“Natural” is also an unregulated term, therefore, AWARE does not claim to be an “all-natural” product. At AWARE, we prioritize natural ingredients and strive to be “natural-first”, which means we use the highest level of natural or naturally derived
Yes, all AWARE formulations are vegan and free from animal-derived ingredients.
We sought to develop a scent that was essentially a luxury perfume in itself. We spent months alongside master perfumers and aromatherapists to develop a unique harmony of layers that interact with each other to create a multifaceted olfactory experi
AWARE products are optimized to be effective for all hair types. Whether you have long, short, straight, wavy, curly, or coily hair, our products have been tested in a diverse professional salon environment for over 2 years to validate the results on
Most clients experience noticeable improvements in shine, softness, and manageability after the very first use. For more transformative benefits, such as enhancing the visible density of hair, consistent use over a longer period is recommended.
AWARE products are formulated with innovative, bioactive ingredients including a special type of microalgae, which has been clinically proven to help reinforce and promote fuller-looking hair. We recommend applying our shampoo and conditioner directl
Absolutely. Stylists love using AWARE products after any color or chemical service. Our pH-balanced formulas help to retain color and prevent fading (even for virgin hair), ensuring your hair color stays vibrant for longer. In fact, because many chem
AWARE products are designed to be used on all human hair extensions including wigs and weaves. However, please consult your stylist before using the products on synthetic hair pieces.
Absolutely. AWARE products are formulated with gentle, nourishing ingredients that are suitable for sensitive scalps. However, if you have specific concerns or conditions, we recommend performing a patch test before full use.
For best results, use AWARE 9·1 Professional Shampoo and Conditioner every time you wash your hair. Depending on your hair type and needs, this could be anywhere from daily to a few times a week.
The AWARE 9·1 Professional Leave-in Styling Conditioner can be used on both wet and dry hair. Apply to wet hair for additional volume and heat protection before styling, or to dry hair for added texture and light hold.
All AWARE products are researched, formulated, tested, and manufactured at our headquarters and laboratories in California, USA.
No, we do not test any of our products on animals. We are committed to being cruelty-free.
Our bottles are recyclable. Currently, our pumps are recyclable through small piece recycling programs. All secondary packaging and boxes are recyclable.
AWARE products do not carry an expiration date. Once opened, products should be used within 12 months. We recommend using the products within this period for optimal results.
To maintain the integrity of our products, store AWARE products in a cool place away from direct sunlight. Make sure the lids are tightly closed to prevent contamination and preserve the efficacy of the ingredients.
Absolutely! We offer personalized consultations to help you select the best products for your hair type and needs. Contact us at [email protected] to schedule a consultation with one of our haircare experts.
Absolutely. We offer digital gift cards that can be purchased through our website. They make the perfect gift for friends and family who love premium haircare.
Absolutely. You can add a personalized gift message during checkout. We’ll include it in your package
If a product is temporarily out of stock, you can sign up to join the waitlist. Simply click join on the product page, and we’ll send you an email as soon as it’s available.
If you have any further questions or need additional information, please contact our customer service team via our website. We are here to help and ensure you have the best experience with AWARE products.
We believe great things take time. Because we produce in small batches, there may be periods where certain products are unavailable. If you’re looking for a specific item, please check back regularly or sign up for restock notifications.